Digital marketing means marketing of the products or services online. It refers to the strategies and techniques that are used for marketing of the products and services online. These include web-designing, SEO, E-mail marketing, online promotions, blogs. Digital marketing is used to attract more people towards your business and increase your sales. Where as E-commerce or electronic commerce refers to the buying and selling of products online and it involves the use of internet banking, ATMs, Credit cards etc. E-commerce means paperless exchange of business information. E-commerce uses strategies such as public, relations, referrals, banner ads. In simple words, the advertisement you see on youtube, fb or any website is an example of digital marketing. And the products you sell or buy through amazon ,flipkart is an example of E-Commerce